Posts tagged environment
Will Labelling Foods With The Amount Of Physical Activity Needed To Burn Off Calories Work?

The Royal Society for Public Health has called for the introduction of ‘activity equivalent’ calorie labelling and have suggested packaging containing information on how much physical activity it takes to burn off the calories. Many of the public health interventions are focused on the individual taking full responsibility for their health, however it must be noted that the environment around us has a huge impact on the decisions we make.

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Digital Billboards and the search for timelessness

Our whole culture is underpinned by measured time. Instruments invented to track time have been traced back about 6000 years to the Egyptians yet it was only about 500 years ago that clocks became precise enough to be measured and minutes and seconds became the universal norm. To put this in perspective, if accepted human history spans 24 hours, 43 minutes represents the amount of time since clocks were invented and 3.5 minutes since we began using minutes and seconds.

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